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LOS ANGELES Omnicom Group’s PHD has named Robert Harwood-Matthews evp of PHD West and managing director of the media agency’s Los Angeles and San Francisco operations.
He takes on an expanded role at the agency covering both offices. Sue Taylor, managing director of PHD in L.A. for two years, is leaving at the end of September.
Harwood-Matthews (shown) joins from Omnicom’s TBWA, where he served as global managing director of the Infiniti account. Prior to that, he was CEO at TBWA/Manchester in the U.K.
“I can explain this decision in one word — vision,” said PHD CEO Scott Hagedorn of the move to hire an exec without a strict media-agency background.
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