Whole Foods

Why mindybodygreen’s Brand Partnerships Are Making It a Digital Leader for Health and Wellness

Everyone approaches wellness differently. Maybe for you it's having a cup of freshly pressed juice in the morning. Maybe you're building up to run a marathon soon, so you frequently jog. Maybe you've started meditating and now you can't stop talking to your friends about its benefits.

Why Do So Many People Go Crazy for Wegmans?

Late in January, when the Wegmans grocery chain confirmed that it planned to build a store in the Raleigh-Durham-Chapel Hill "Triangle" area of North Carolina, local residents got excited—really excited.

Inside Whole Foods’ Store of the Future

Just one week after launching its first national branding campaign, Whole Foods is promoting its sustainability cred in stores.

34 Places Where You Can Start Using Your iPhone to Buy Stuff

So Apple’s best lineup of gadgets is out and its next big business is ready for launch—Apple Pay. The mobile payments service launches Monday and today Apple revealed a list of retailers who will start accepting your iPhone as currency.

Pinterest Makes It Easier to Follow E-commerce Brands

Pinterest has tweaked the popular "follow" button that marketers employ on their e-commerce sites. The social pinning platform aims to make it easier for consumers to follow a brand’s page—no longer requiring them to leave a marketer's website to do so. 

Brandwatch Raises $22 Million

Social media monitoring company Brandwatch just raised $22 million. The company specializes in social "listening," tracking conversations online and giving data to brands to influence their strategies.

Spredfast, Mass Relevance Unite Social Marketing Systems

Social media marketing firms Spredfast and Mass Relevance announced a merger today. Spredfast, whose CEO Rod Favaron will lead the joint company, helps brands manage their social content and plan engagement with their fans and followers.

The Best Brand Extensions of 2013

In a sea of questionable extensions, you voted this one the absolute worst. Basketball great Shaquille O’Neal played in 15 All-Star games, won seven MVPs and ranks sixth in points […]

Check Out the Top 100 Beloved Brands

Walt Disney, Yahoo, Google, Sony and Nestlé, in that order, are the most-loved companies in the world, accordin

The Death of the Tagline

The death of the tagline may be overstating the situation, but there’s a growing school of thought that considers taglines as bygone marketing relics.