Check Out 9 of the Year’s Best Written, Directed and Produced Videos
Brand Marketing
Online videos are often gauged by little more than their view counts, but each year, Adweek's Watch Awards try to dig a bit deeper and honor videos based on the [...]
Here’s Why Marketers Are Flocking to Mobile World Congress in Spain
Performance Marketing
Around 93,000 tech, marketing and other digital industry professionals are in Barcelona this week for the 28th annual Mobile World Congress.
Jim Radosevic Becomes President of Y&R New York
Brand Marketing
Young & Rubicam has reestablished the role of New York president and filled it from within.
4 Shops Vie for Honda’s Digital Account
Brand Marketing
American Honda Motor Co.'s digital marketing review pits agencies from three major holding companies against a key roster shop.
Droga5 Nabs Top Facebook Studio Award for Newcastle Brown Ale Work
Performance Marketing
For the second year in a row, the Facebook Studio Awards' best distinction goes to an agency-brand combo that used the social media platform as an anchor for a narrative [...]
Dell Highlights the Dingy, Humble Beginnings of Today’s Popular Brands
Creativity
Dell seeks to recapture its entrepreneurial spirit in new work from Y&R and VML, including this "Beginnings" spot that shows small apartments, basements and other venues where modern brands were [...]