Mobile search

Whether Mobile Shoppers Are Fickle or Smart, Holiday Retailers Need to Deal With Their Elusive Ways

Holiday shoppers can be pretty fickle, according to Google's retail-based study being released today.

Fiat Chrysler Has Significantly Improved Its Engagement With a Quora-Like Tactic

Digital consumers' activity has shifted as folks spend more time revving up their mobile devices than desktops, and Fiat Chrysler Automobiles is utilizing an interesting, successful way to engage with them: Answer their automotive-minded Google search questions as if they were happening on

Google’s Messenger App Doesn’t Have Ads, but Marketers Are Intrigued Anyway

Google wants in on the mobile-messaging craze. Today, the Mountain View, Calif., company launched Allo, its messaging app that layers artificial intelligence over photos, texts and stickers users send each other.

Google’s Ad Revenue Hits $19 Billion, Even as Mobile Continues to Pose Challenges

Google is still the primary moneymaker for parent company Alphabet. During the second quarter of 2016, Alphabet's revenue hit $21.5 billion, a 21 percent year-over-year increase. Of that revenue, $19.1 billion came from Google's advertising business, up from $16 billion a year ago.

Yahoo Bets Big on Mobile Search, Live Programming and Meaningful Data

Specs Current gig Chief revenue officer at Yahoo Previous gig Svp, sales, Americas at Yahoo Twitter @Lisa_Utz

Google Search Results Have a Whole New Look Now That Tweets Have Arrived

The Google-Twitter partnership is now live, with tweets showing up in mobile search results today. The rivals have gotten closer in recent months as Twitter looks for a bigger audience to share all its content—and ads—and Google looks for more ties to social media.

Now It’s Official: More Google Searches Are Coming From Mobile Than Desktop

Following years of speculation about the demise of desktop-based search, Google is officially announcing today that for the first time, m

Google’s Mobile Update Has Websites Worried About Search Rankings on Phones

Google is about to release an algorithm update that could affect mobile traffic, the new lifeblood of the Internet for many websites.

Facebook Could Map Out Local Search, Ads With Waze Deal

Facebook is mapping out an acquisition of crowdsourced traffic navigation mobile app Waze, according to reports from three Israeli publi

Google Enhances AdWords, Possibly Correcting Mobile Ad Rates

During Google’s earnings call last month, CEO Larry Page said he’s not sure when the company's mobile ad rates will equate with its desktop ad rates—or if they will ever even find an equilibrium, Page even suggested that one segment could alwa