Being single is big business in China.
This week, the Adweek staff is highlighting an innovative "keyboard," Michael Kors' first smartwatch, luggage from the stroller masterminds at Bugaboo and more. Take a look!
Specs Current gig Fashion photographer, philanthropist and founder of creative agency MarioTestino+ Instagram @mariotestino
Snapchat is set to cash in on its surreal selfies. Eight months after securing 20th Century Fox for its first sponsored lens to promote The Peanuts Movie, the number of marketers signing on for Snapchat's bespoke filters has steadily grown.
When it comes to messaging, Snapchat and Facebook-owned WhatsApp and Messenger are the go-to apps of millennials and marketers alike. But increasingly, a new crop of messaging apps is growing in popularity.
It's been two months since Michael Kors became the first brand to test Instagram's new Marquee video ads, which it used to debut its Jet Set 6 Collection.
After nearly two years of allowing only a few dozen brands to run ads on the platform, Facebook-owned Instagram in August opened up to all marketers. At the same time, it partnered with eight third-party vendors to sell promos via
When the iPhone launched in 2007, chic tech accessories were few and far between; today, nearly every fashion brand imaginable produces smartphone and tablet cases.
This week, the Adweek staff is highlighting must-have items including customized clutches, neon makeup shades for summer and tees featuring Yves Saint Laurent. Take a look!
With Facebook beefing up its video capabilities, fashion brands cranked out a mix of short and long clips for New York Fashion Week.