Sprinklr Acquires Startup to Help It Match Social Influencers With Brands
Performance Marketing
Sprinklr has acquired a company that could help brands better identify influencers by analyzing connections across social platforms.
Little Bird Lands $1M
Performance Marketing
Meet Little Bird, a social search startup unveiled today, and the latest from Wieden + Kennedy's Portland-based tech incubator to draw investment.
Fearless Group Enters Crowded Market
Brand Marketing
The premise behind The Fearless Group–a new agency whose partners include Jerry Judge and Robin Kent: marketers need direction, clarity, and alacrity in a fast-moving age of increasing consumer control.