Can you get sued for wishing a celebrity well? It might seem innocuous, but using an ad to congratulate an athlete or another big name can earn brands their very own personal thank-you—a subpoena.
Four months after it began, the legal battle between GoldieBlox and the Beastie Boys appears to be winding down, as the band has agreed to drop its lawsuit against the toy maker over the unauthorized use of the song "Girls" in a commercial—in exchange for an apology and a donation to charity.
If you weren't bowled over by any of the Super Bowl commercials last night, well, you weren't watching in Savannah, Ga. The folks there, as Tenacious D would say, had their asses blown out—thanks to this insane ad from Jamie Casino.
Even lawyers not named Scott Hoy tend to have trouble coming up with good advertising. Here's an exception—a clever new campaign from Rockville, Md., law firm Esteban Gergely from Grey's Hispanic agency, Wing. The three spots advertise the firm's divorce services through a pretty awesome use of YouTube. Just make sure you let the videos run. Credits below. (And thanks to @irenyofirene for the headline help.) Note: Don't be fooled by the message that the videos have been removed. Keep watching.
Scott Hoy is mad, and he wants you to stop. Will you please stop? The whole thing with the accidents, and the video games, and the backseats? It's not fair. And do not say they deserved it. He does not want to console the parents, but he will. Until you stop. Will you please stop? Wait, what?!
GoldieBlox went from hero to zero in one short week, putting our ad-loving hearts through a roller coaster of emotions.
Heading toward the second year of its legal battle against Disney and Target, a small Seattle design firm needs help to keep the fight going. In September 2011, the owners of Modern Dog found out that a new T-shirt being sold at Target seemed to include dog sketches featured in its own book, Modern Dog: 20 Years of Poster Art.
It looks like one of the great spokescharacters of recent years has met an ignominious end. Sony is suing Jerry Lambert, the great commercial actor who has played Kevin Butler, a wise-cracking PlayStation exec, for several years, because he was seen playing a Wii driving game in a recent Bridgestone ad. Kotaku has the statement from Sony: "Sony Computer Entertainment America filed a law suit against Bridgestone and Wildcat Creek Inc."—the entity which reportedly handles Lambert's business affairs—"on September 11. The claims are based on violations of the Lanham Act, misappropriation, breach of contract and tortious interference with a contractual relationship. We invested significant resources in bringing the Kevin Butler character to life and he's become an iconic personality directly associated with PlayStation products over the years. Use of the Kevin Butler character to sell products other than those from PlayStation misappropriates Sony's intellectual property, creates confusion in the market and causes damage to Sony." You can see the Bridgestone spot below, which was later edited to remove Lambert and appears to have been scotched entirely now. Sadly, to see Kevin Butler in action, you'll have to watch unauthorized YouTube clips—as PlayStation appears to have scrubbed its own channel clean of his offending visage. No wonder he suddenly stopped tweeting at the end of August. Ad agency Deutsch declined to comment. Blog pages brightcove.createExperiences();