Huffington Post

Clorox and HuffPost’s RYOT Made a 360-Degree Video About Clean Drinking Water

Clorox is most often associated with cleaning kitchens and stains, but it's probably not a brand that comes to mind when you think about clean drinking water.

4 Ways to Ensure Your New Business Will Be a Heroic Journey, Not an Epic Failure

The hero's journey is an archetype that appears across literature, movies and TV—and even in the world of business where every entrepreneur is the main character of his or her own story. The call to build something great is no less significant or full of adventure than a protagonist's journey in a blockbuster film.

Why AOL’s Brand Studio Is Focusing on 360 Video More Than Virtual Reality

This month marks one year since AOL launched Partner Studio, joining a growing list of publishers like BuzzFeed, Vox, The New York Times and Vice, who have created their own branded content shops.

What You Really Learn From Your First Year on the Job


Facetime: Awards Season in Full Swing

Media moguls, Hollywood stars and cultural icons partied and celebrated from coast to coast. 

Upworthy Lays Off 14 Staffers to Focus on Digital Video

Upworthy, the content-aggregation site known for its positive, feel-good viral posts, is jumping further into the digital video fray.

Marketers Should Look Beyond the Dazzle of CGI and Embrace Storytelling

One day this fall, thanks to an Internet rabbit hole I happened to tumble down, I saw an Audi commercial, "Birth," which had come out six months earlier. That's dog years in today's world, so why did this particular ad stop me cold?

A+E Networks to Use AOL’s Programmatic Platform in Massive Deal

AOL has struck a deal with A+E Networks that will allow A+E Networks to use AOL's programmatic ad platform, ONE By AOL, and publisher solutions that includes an upfront ad commitment.

Huffington Post’s 27-Year-Old COO Sees Its Global Expansion as an Opportunity for Advertisers

Specs Current gig Chief operating officer, Huffington Post Previous gig General manager, international, Huffington Post Age 27

Love It or Hate It, Candy Corn Rules the Trick-or-Treat Bag

According to the National Confectioners Association, some 35 million pounds (about 9 billion kernels) of candy corn will be manufactured this year. Americans are expected to buy 20 million pounds of that batch—15 million for this week alone. In fact, in case you haven't marked your calendar, Oct.