4 Ways to Thrive in a Changing Publishing Ecosystem
Last year saw what seemed like endless consolidation, layoffs, and closures in the publishing space, and this year is poised to be no different. 2019 ended with Family Circle issuing [...]
Medium Just Laid Off 50 Employees and Shut Down Offices in New York and D.C.
Performance Marketing
Medium founder and CEO Ev Williams disclosed today in a blog post that his four-and-a-half-year-old company is eliminating 50 jobs and shutting down offices in New York and Washington, D.C.
As Publisher Reach on Facebook Goes Down, Video Is Going Way Up
Performance Marketing
Even as Facebook plans on de-emphasizing publisher-posted content in users' news feeds in favor of posts from friends and family, video seems to be on the way up.
Media Pitch: MagTitan Aims to Fix the UX & Monetization Issues Plaguing Digital Editions
Digital magazine editions can be user-friendly and profitable, says Of Eleven Media CEO Larry Genkin. To do that, Genkin believes publishers must move past replica editions and even responsive design. [...]
Google, Apple & Texture Trigger Latest Trend in Digital Publishing — Disaggregated Content
Every six months, we at Next Steps Marketing put together a Digital Magazine Dashboard to bring you the latest trends in digital publishing from an audience perspective. You can read [...]
BuzzFeed Plans to Bring Its Brand of Viral Journalism to Japan
Performance Marketing
BuzzFeed's traffic numbers are prompting the company to think globally, and today it announced a dedicated editorial operation in Japan. To gain traction, it's partnering with Yahoo Japan.