50 Years After Star Trek’s Debut, George Takei Is Launching His Own Chatbot
Performance Marketing
In an early episode of Star Trek, Captain Kirk talks into a computer, asking for background information on another character. The scene by far outdates modern artificial intelligence assistants like [...]
5 Trends That Are Radically Reshaping Shopper Marketing
Brand Marketing
Malls are lumbering, claustrophobic dinosaurs, while anchor stores like Macy's and Kohl's are shuttering hundreds of locations. Fresh Direct and Peapod make it easier and quicker to stock a cupboard [...]
Facebook Messenger Is Adding a Home Button to Help Users Keep Track of Conversations
Performance Marketing
Facebook is giving Messenger what everyone—and everything—needs: a home. At the WIRED Business Conference this morning in New York, the social network announced it's adding a Home button to the [...]
Infographic: Kik Reveals That Users Spend More Than an Hour a Day on the App
Performance Marketing
How much time do users spend in messaging apps? At least an hour a day on Kik alone, according to the messaging app.
Yahoo Enters the World of Chatbots With a Weather Bot, a News Bot and a Weird Pet Bot
Performance Marketing
Yahoo has launched its first trio of chatbots, making the internet pioneer the latest to join the craze with its weather bot, news bot and something it's calling a "pet [...]
Paramount Is Launching a Teenage Mutant Ninja Turtles Chatbot on Kik for the New Movie
Brand Marketing
Teenage Mutant Ninja Turtles are ditching their nunchucks and katana swords for smartphones.