How do you feel about Donald Trump barfing Snapchat rainbows? Maybe you prefer Ted Cruz accidentally hitting a kid in the head with a football or a classic Hillary Clinton face swap with Trump. Whatever your preference is in political memes, there's now a website where you can vote for your favorites thanks to digital agency Big Spaceship.
Brooklyn-based agency Big Spaceship announced today Rob Thorsen, former managing director, has been elevated to president of the agency, effective immediately. Thorsen will be the first person in the agency's 16-year history to hold that title.
When Kettle landed the Mad Libs account over a year ago, the New York-based agency's first task was to develop an iOS app, fast. With no time to waste, Kettle held an agencywide hack day—a concept born in Silicon Valley where programmers collaborate intensively on software projects—to spark ideas. The goal? Push the agency's creative boundaries and expedite the process.
If the seemingly constant data points about Snapchat are any indication, the messaging app is the hottest platform for brands
Statistics and think pieces aside, one fact becomes clearer by the hour: The world’s largest social media platforms will play an increasingly larger role in the digital marketing equation moving […]
If there's one thing agencies are known for, it's a quirky work environment that's a far cry from typical corporate offices—including some seriously creative decor. Adweek snooped around a handful of digital agencies to find the most interesting, entertaining and unusual things on marketers' desks that keep their creative juices flowing.
With the BuzzFeed effect in full swing as more and more online publishers mimic the popular viral news site by creating sponsored content for brands, digital agencies find themselves forced to adapt.
Twitter is looking for a chief marketing officer a couple months after Anthony Noto, its chief financial officer, took over marketing on what turned out to be a temporary basis.
A funny thing happened in June when Big Spaceship CEO Michael Lebowitz was picking the brains of R/GA veteran and planning chief Andrea Ring about potential candidates to fill his top strategy role: Ring became a candidate herself.
Today's consumer is crossing screens, jumping between smartphones and laptops and smart TVs, watching short- and long-form video at a steady clip, and consuming news, information and entertainment at a velocity never seen before.