CANNES, France—Frank Underwood is a man who gets what he wants. And today he clearly wanted a Grand Prix at the Cannes Lions. BBH New York's "FU2016" campaign for House of Cards' fourth season on Netflix took home the top award in the Cannes Lions International Festival of Creativity's Integrated category.
BBH New York
BBH has hired Shannon McGlothin as an executive creative director in its New York office. In the new role, McGlothin will help run the global Vaseline business along with fellow ecd Gerard Caputo while reporting to chief creative officer Ari Weiss.
A dyed-in-the-wool New York advertising professional, Patricia Korth-McDonnell had heard all the clichés about Los Angeles as an endless parking lot, a cultural wasteland and, perhaps most relevant, a professional dead end at best and career suicide at worst.
To encourage Americans to actually go on vacation every once in awhile—and ideally stay at a Westin-owned hotel—the hospitality chain has partnered with McSweeney's, via BBH New York ,to create the Westin OOO Generator.
Tech-based startups continue to grow and mature, and with that momentum more are turning to advertising agencies to help spread the word about the innovative products and services they've created.
Stroll into an office lobby in New York right around noon on a weekday, and you'll find a sea of bags waiting for hungry workers. Delivery website Seamless has taken off across the country, on college campuses and in major cities—especially New York City, where people are always on the move and always hungry for some delivery.
BBH New York's most recent crop of interns had a big task ahead of them this summer: create something famous. They also had a relatively miniscule $1,000 budget to bring the idea to life.
With its purchase of the digital agency Domani, BBH becomes the latest creative agency to use an outside acquisition to accelerate its digital growth.
This Friday, agencies, brands and startups will descend on Austin, Texas, for the annual South by Southwest Interactive conference. Last year's event brought in 32,800 people, and if you're a sponsor or startup launching something new, that massive size makes it hard to stand out.
Turns out, you can find puppy love on a dating app. Literal puppy love is on offer through Tinder thanks to a New York animal shelter and marketing interns at agency BBH. The agency's interns, participating in the Barn program, used the app to post pictures of dogs that need homes.