Search Needs Computational Linguistics to Solve Its Problems
Performance Marketing
The increased use of mobile devices means search must learn to answer questions posed in natural language. Research and tech development at Google on natural language processing is filtering into [...]
InspiroBot: The AI That Fails Upward
A couple years ago, Bob Bly asked, “Can a Computer Write Better Copy Than You?” Maybe it can and maybe it can’t, but the AI InspiroBot can definitely write a [...]
How Machine Learning Is Changing the SEO Rules
Performance Marketing
More than 40 updates in four years — that's how often Google updates its search engine algorithms. And while most of these updates only caused ripples, others made waves that [...]
Did U.S. Election Polls Fail? Should Publishers Care?
Many media stories imply that the polling profession suffered a catastrophic failure in the recent presidential election because the national polling consensus was that Clinton would win by a comfortable [...]
Finally, Hearst, Condé, Time Inc., Offer Irrefutable Proof That Print Magazines Will Never Die!
Readers, what you just experienced is intentional clickbait combined with Fake News. I thought it might be time to have a conversation about the access to free-range untruths. Sad to say [...]
Future of Media: Same Goals, New Tech
When we hosted FUSE: The Convergence of Technology & Media a few weeks ago and I soaked in the latest innovations in artificial intelligence, augmented reality, and mobile content, I [...]