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Jack Crosses the Delaware in Jack in the Box’s Regional Super Bowl Ad

Brand Marketing

Perennial Big Game advertiser Jack in the Box is returning for Super Bowl 50 with another regional spot from its new creative agency of record, David&Goliath.


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Budweiser Is Using the Big Game—and Helen Mirren—to Combat Drunk Driving

Brand Marketing

For the first time in over a decade, Budweiser will tackle drunken driving during the Super Bowl. The Anheuser-Busch brand, which has two spots in the Big Game, will use [...]

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Heinz Releases the (Adorable) Hounds in This Hilarious Super Bowl Commercial

Brand Marketing

Heinz's Big Game spot is going to the dogs—literally.  The company today released its 2016 Super Bowl spot from creative shop David in Miami. The 30-second ad, part of a [...]

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Here Are 9 Intriguing Digital Marketing Stats From the Past Week

Performance Marketing

Digital marketing stats in the past week have been all about Facebook, the Super Bowl and the 2016 election, with a few other subjects sprinkled in. Check out the nine [...]

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Shock Top Releases Extended Cut of ‘the Greatest Super Bowl Ad of All Time’

Brand Marketing

Shock Top, a first-time Super Bowl advertiser, today released an extended 90-second cut of its ad that will air on Feb. 7.

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Christopher Walken Is Waiting in the ‘Walken Closet’ in Kia’s Super Bowl Teaser

Brand Marketing

Last year, Kia put onetime super spy Pierce Brosnan in a campaign that cast its 2016 Sorrento as "The Perfect Getaway Vehicle."