Verizon’s 180 on Unlimited Data
Performance Marketing
Unlimited data: for many, it's a core requirement of their mobile plans. So when Verizon killed the option for existing users in 2012 ... well, customers were none too happy. [...]
After Terrorist Attacks, Telecom Companies Are Waiving Fees to Call Belgium and Turkey
Performance Marketing
Following news of Tuesday's deadly terror attacks in Brussels, many of the world's largest telecommunications companies said they will waive fees for customers trying to reach people in Belgium and [...]
Charter Promises Great TV and Internet at the Most Comically Unlikely Times
Creativity
A quartet of ads for Charter Communications' Spectrum package promise fast and convenient Internet service, and HD television for everyone ... no matter how bedridden, ambitious, desperate or determined to [...]
Man Creates Obnoxious Robot to Trick Telemarketers in Brilliant Quest for Revenge
Creativity
One devious genius has created a robot to string telemarketers along—and the results are comedy gold.
T-Mobile Masters Trolling With Its Verizon Earnings Call Drinking Game
Creativity
There's no love lost in the cutthroat telecom world, as T-Mobile fights what it openly calls the "duopoly" of AT&T and Verizon. But this week, T-Mobile has raised its trolling [...]
AT&T Names Agency Veteran as New Head of Advertising
Brand Marketing
Just under a year after Esther Lee left AT&T to become MetLife's new CMO, the telecom giant has named Fiona Carter to succeed Lee as its svp/head of brand marketing, [...]