Harry’s, the Shaving Brand, Tells Its Whole Unlikely Story in This Fun Long-Form Ad
Creativity
To tell the origin story of Harry's, the shaving subscription service, co-founders Jeff Raider and Andy Katz-Mayfield will show you their baby pictures and their boxer shorts. It's their way [...]
Ad of the Day: Dollar Shave Club Slices the Competition in Comically Violent TV Ads
Brand Marketing
Dollar Shave Club made its name in 2012 with this excellent 90-second online ad, featuring founder and CEO Michael Dubin charismatically delivering the message himself.
Overgrown Beards Are Like Wild Animals Clinging to Your Face, Schick Ads Say
Creativity
Y&R New Zealand turns manly beards into cute animals for Schick's "Free Your Skin" campaign, which takes a bold anti-beard stance in this golden age of hirsute ruggedness. Of course, [...]
How Does Superman Shave? Gillette Asks Some Supergeeks Who Might Know
Creativity
Gillette has a super-geeky Man of Steel tie-in and YouTube takeover going on right now, where they ask an impressive list of celebrities, "How does Superman shave?" Bill Nye, the [...]
Ad of the Day: Philips Norelco
Brand Marketing
Almost-obscenities are having a good run in ads this month. First, we had Kmart's "Ship My Pants" spot, which has made millions of people laugh like 9-year-olds. Now, it's Philips [...]
Infectious Ad for Razor Blades Smells a Lot Like Old Spice
Creativity
To sell razor blades on the Web, you'd better have sharp marketing content.