Oreo Is Now Making Tasty-Style Recipe Videos for Some of Its Stranger Flavors
Creativity
If you're looking for a low-calorie dessert that mixes avocados and chocolate, then Oreos has a video for you. To promote new special-edition mint and strawberry-cheesecake flavors of the classic [...]
8 Buzzy Super Bowl Social Moments That Weren’t Oreo’s Epic ‘Dunk in the Dark’
Performance Marketing
Oreo's viral “Dunk in the Dark" tweet may be the most recognized example of real-time Super Bowl marketing, but plenty of other brands have achieved similar social success (or mighty [...]
Here’s What’s Behind the Mysterious Oreo Door That Popped Up in NYC Today
Creativity
If you're in New York City today, and anywhere near 18th Street between 7th and 8th Avenues, head over there before 6:30 p.m. and check out this Oreo mysterious door.
4 Social Platforms That Could Steal Big Super Bowl Bucks Away From Twitter
Performance Marketing
While Twitter will likely remain marketers' go-to platform to build Super Bowl social buzz, Snapchat, Facebook, Google and Instagram are all hustling this year to grab a greater share of [...]
Oreo and Adam Lambert Kick Off the Cookie’s Campaign About Diversity and Tolerance
Creativity
Oreo is the latest brand to take a stab at making the world a better place, as it launches a global campaign urging people to "Open Up" to new people [...]
Oreo Gets Into the Trend of Adult Coloring With Holiday Packaging You Can Draw On
Creativity
If you weren't aware, coloring books for adults are enjoying a bit of a renaissance—as they offer a playful framework for both creativity and anxiety/stress reduction. And brands, of course, [...]