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As consumers cut sugar and salt from their diets, fast-food and snack-food brands are fighting for survival. And part of their survival strategy is to downsize, with many brands slashing product sizes or introducing smaller versions of signature offerings.
a smaller version of the Big Mac.
Coke and Pepsi's 7.5-ounce mini cans, for instance, are in line with the trend of declining U.S. soda consumption, which hit a 30-year low in March, according to Beverage Digest.