Pinterest teamed up with online furniture retailer Article on summer outdoor trends for 2022, which the two companies revealed via a shoppable Pinterest board, content from creators and a landing page on the latter’s website.
Color and comfort were prominent among the trends, as Pinterest said searches for outdoor rugs patio ideas surged by 20 times from Feb. 5 through March 6 compared with the same time period in 2021, while orange patio décor saw a jump of six times and boho patio ideas on a budget queries were up by more than four times.
Pinterest said 85 million Pinners are active engaging with home content on the platform each month.
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