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Outbrain will pursue an initial public offering, with the company seeking a $2 billion valuation after the abandonment of its earlier attempted merger with rival Taboola.
“The initial public offering is expected to take place after the SEC completes its review process, subject to market and other conditions,” reads a statement confirming the move.
Between the lines
Precise details of the listing’s timing and location remain unclear. The S-1 filing with the Securities and Exchange Commission was “confidentially submitted,” according to the company.