How ‘Horizontality’ Is Driving M&A in Ad Tech

Luma Partners' Terry Kawaja on staying competitive with Facebook and Google

Terence Kawaja

Ad tech is back in vogue with the investment community, and, more importantly, buyers, as the once unpopular sector is one of a handful that have benefited from the Covid-19 pandemic.

@ronan_shields Ronan Shields is Adweek's programmatic editor.