The Black & White (and Gray) of Color

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Color management has been a debatable subject since the late 1980’s when late-breaking technology increased the faith many publishers invested in print. Some 15 years later, its effectiveness in digital workflow is of significant concern. TrendWatch recently released a new 95-page report aiming to answer the question, “Where is color now?” The organization specializes in the assessment of trends and changes in graphic communications markets.

Known for its analysis of the graphic arts and graphic communications industries, TrendWatch Graphic Arts (TWGA), reports in “Color Management: Another Gray Area” that there is a correlation between PDF use and the demand for color management tools.

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