Launches

On Meredith Corp. Buying, Closing Parenting and Babytalk

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By Bob Sacks

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A wise friend in the know suggested to me that the new acquisition by Meredith of the Bonnier titles should be placed in the publishing consolidation file and not the death of print file, and I totally agree. There is way too much focus these days on the death of print, which isn’t actually happening, and not enough focus on the normal logic and long-term business sensibilities of success.

I, of course, include the giant Newsasaurus Rex Newsweek in this historic puzzle of titles coming and going.

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Headshot of Bob Sacks

Bob Sacks

Bob Sacks (aka BoSacks) is a printing/publishing industry consultant and president of The Precision Media Group (BoSacks.com). He is also the co-founder of the research company Media-Ideas (Media-Ideas.net), and publisher and editor of a daily international e-newsletter, Heard on the Web. Sacks has held posts as director of manufacturing and distribution, senior sales manager (paper), chief of operations, pressman, circulator and almost every other job this industry has to offer.

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