Hearst Magazines Announces 2013 "Hearst Fashion Hack" During New York Fashion Week

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

New York, January 15, 2013—Hearst Magazines today announced the first-ever Hearst Fashion Hackathon during New York Fashion Week. For 24 hours on February 9 and 10 more than 150 developers will compete to create innovative fashion-focused apps and programs on API platforms from sponsors including Hearst brands (ELLE, Harper’s Bazaar, Cosmopolitan and Marie Claire), Amazon, Facebook, Google, Klout, Microsoft, Singly, Spotify and more.

Premier hackathon competition producer AngelHack will facilitate the event. Hearst Magazines President David Carey, Hearst Chief Technology Officer Phil Wiser, Melanie Schnuriger, general manager of fashion and beauty for Hearst Digital Media, as well as tech industry gurus and VCs will judge the finished products.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in