6 Ways to Grow Revenue With Digitally-Printed Magazines
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Magazine publishers typically develop informal rules of thumb to help speed decision making and proposal writing:
- Don’t go back to press with an issue unless you can justify printing at least 10,000 copies.
- You have to charge overseas subscribers at least three times the domestic rate because of the additional shipping and mailing costs.
- Never propose an insert or edition with fewer than 5,000 copies: You’ll never make enough money to cover your costs.
A new (sort-of) technology has made many of those rules obsolete.
The technology enables Cobblestone
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