Fewer than 1 percent of high school girls plan to study computer science in college. Hoping to change that, Google's Made with Code initiative recently encouraged girls to design a "little black dress" for the digital age.
Angela Natividad is a frequent contributor to Adweek's creativity blog, AdFreak. She is also the author of Generation Creation and co-founder of Hurrah, an esports agency. She lives in Paris and when she isn't writing, she can be found picking food off your plate.