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At one end of the World Cup spectrum, we have Wieden + Kennedy's epic "Write the Future" spot for Nike, already being hailed as a classic. At the other end, there's this "Tiny Streaker" effort by ad shop 18 and Rising, promoting Freeview HD's televised coverage of the tournament. The strategy is airtight: Streakers provide "free views," after all. The little twerp's got an extremely long beard that covers his naughty bits as he runs around naked, and tries to avoid getting stepped on, during soccer matches.
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