Winona Ryder's Haircare Ad Leaves Golden Globes Viewers Speechless

Well, OK, not quite

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

On a night when Hollywood tried to affirm a commitment to respecting women after decades of the opposite, it was bizarre to see a L’Oréal commercial that likened a famous actress’ career to damaged hair. Even more strange, perhaps, was that a vocal minority of viewers seemed to love the spot—even as it was being skewered by almost everyone else.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in