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The holidays wouldn’t be the holidays without fond memories of Christmas cookies, spools of wrapping paper and the vague, overhanging threat of ending up on Santa’s naughty list.
Just the idea of receiving little more than coal and judgment on the most magical day of the year was enough to get most of us to err on the side of better discernment for at least a few months. But what would we have done if we learned that our best efforts weren’t enough, that we had landed on the Jolly Man’s bad side after all?
That’s the story of one determined little boy in Air New Zealand’s 2018 Christmas campaign, Nicest Christmas Ever.
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