Vote Now So You Can Complain Later, Says Election Campaign

Third Street flips old adage on its head

"If you don't vote, you can't complain," the old saying goes. But that's not a great foundation for an ad campaign about voting—it's the wrong way around. How about: "If you do vote, you can complain." That's more like it. Ad agency Third Street latches on to Americans' time-honored propensity to bitch endlessly about anything and everything in a new campaign called Real Complainers Vote—a nonpartisan initiative to get young people engaged in the political process.

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