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To help kids who stutter, Vodafone developed “Get the Flow,” a free Android app that channels the rhythm and flow of rap music. The European network provider worked with DDB & Tribal Amsterdam on the project, part of its broader “Powerful Connections” program that shows technology improving people’s lives.
“Stuttering holds these kids back from communicating, so it felt really relevant for a telecommunications company to do something about this problem,” agency creative director Ed van Bennekom tells us.
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