Verizon Tries for a 'Ship My Pants' Moment by Poking Fun at Its 'Half-Fast' Rivals

Another brand turns to mildly risqué wordplay

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Watch your mouth and your online speeds, because if you're doing "half-fast" work on an Internet connection other than Verizon FiOS, it could come out sounding dirty.

Verizon is the latest marketer to test the censors with slogans that come amusingly close to sounding like curses. It's not as funny as when Kmart shipped your pants, but even half-assed punvertising is worth a chuckle.

The idea this time around is that most broadband providers have slow upload speeds, making them only "half-fast." So,

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