Ad of the Day

This Bloody Clever Dracula Ad Gets Creepier as the Sun Goes Down

BBC Creative turns stakes into a monstrous silhouette

a billboard ad for BBC's Dracula — A billboard impaled with stakes slowly reveals its hidden image.BBC Creative

January 3, 2020

Dracula, the gothic masterpiece from Bram Stoker, is the century-old gift that keeps on giving—not only to fans and content producers, but also to marketers looking for a juicy project to sink their teeth into.

T.L. Stanley

@TLStanleyLA
terry.stanley@adweek.com

T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, plant-based food products, pop culture and creativity.

Ad of the Day

This Bloody Clever Dracula Ad Gets Creepier as the Sun Goes Down

BBC Creative turns stakes into a monstrous silhouette

T.L. Stanley

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T.L. Stanley