Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.
Taco Bell's Twitter feed is notoriously lively. Whoever's manning its Facebook page is a bit of a wiseacre, too, but not in a bad way. When a high-school swimmer from Illinois—a self-described devoted Taco Bell eater—requested a custom Speedo with the phrase "Think outside the buns" on the back, the chain responded by asking for his size and mailing address.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in