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The fifth anniversary of the Sandy Hook Elementary School shooting is Thursday. And Sandy Hook Promise, the gun violence prevention nonprofit born from that tragedy, remains focused squarely on preventing a repeat of the tragedy.
A new PSA, “Tomorrow’s News,” follows last year’s “Evan,” which Sandy Hook Promise co-founder and managing director Mark Barden told Adweek was “an important milestone” for the organization in communicating that “everybody has the potential to prevent something bad from happening if they know the signs.”
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