Rocker Releases Album on Nintendo Gaming Cartridges

Another wacky distribution stunt

Rocker Jon Black, who performs as Fort Atlantic, decided to offer his latest album on original Nintendo cartridges. As the music industry's brick-and-mortar distribution method continues to implode, more musicians are releasing limited-edition versions of albums with creative, weird and sometimes wonderful marketing gimmicks. Last month we caught up with Black's oppositely named cohort Jack White, who floated his new single away on a thousand helium balloons.

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