Print Ads Just Can’t Keep Up With the Porsche 911

Quick thinking by Fred & Farid

Here's a nice, fun, simple campaign for Porsche China by the Shanghai office of Fred & Farid. And kudos to the client for agreeing to lose the beauty shots of the vehicle almost entirely. Three more ads plus credits below.


Client: Porsche China

Campaign: "Away"

Agency: Fred & Farid, Shanghai

Executive Creative Directors: Fred & Farid

Creative Director: Gregoire Chalopin

Copywriter: Gregoire Chalopin

Art Director: Pierrick Jegou

Brand Supervisors: Carsten Balmes, Estella Yang

Agency Supervisors: Vivian Wang, Kylie Wang

Retoucher: Hongxia Wang