One Bite of Chocolate Puts Everything in Perspective in This Lovely Spot From Norway

Freia creates a modern Proustian moment

This video spot for Freia chocolate shows a young, impressively bearded Norwegian man living by the "full life, empty fridge" principle in New York City. His hectic lifestyle as a fashion stylist doesn't leave him with much time to buy groceries, relax in his apartment or, you know, live.