Off Madison Episode Three: Changing Course With Cannabis

How do we use this period of reeducation to make the cannabis space more equitable

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

The narrative behind cannabis has shifted tremendously, from being considered a dangerous gateway drug to being one of the fastest-growing modern industries. But who stands to benefit most from this current boom and how do we use this period of reeducation to make the cannabis space more equitable?

In episode three of Off Madison, Adweek’s creative and inclusion editor Shannon Miller chats with Adweek’s digital editor Chloé Harper Gold and senior editor T.L. Stanley to discuss where women are positioned in the male-dominated cannabis industry today. She then jets to California to speak to chat with Ophelia Chong, founder of Asian Americans for Cannabis Education (AACE), about the power of community-based cannabis education.

Stream episode three below, listen and subscribe on Apple Podcasts, or find it on Spotify.