Off Madison Episode Three: Changing Course With Cannabis

How do we use this period of reeducation to make the cannabis space more equitable

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

The narrative behind cannabis has shifted tremendously, from being considered a dangerous gateway drug to being one of the fastest-growing modern industries. But who stands to benefit most from this current boom and how do we use this period of reeducation to make the cannabis space more equitable?

In episode three of Off Madison, Adweek’s creative and inclusion editor Shannon Miller chats with Adweek’s digital editor Chloé Harper Gold and senior editor T.L. Stanley to discuss where women are positioned in the male-dominated cannabis industry today. She then jets to California to speak to chat with Ophelia Chong, founder of Asian Americans for Cannabis Education (AACE), about the power of community-based cannabis education.

Stream episode three below, listen and subscribe on Apple Podcasts, or find it on Spotify.