NYC is dealt lemons in Snapple deal, fails to make lemonade

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So, apparently Snapple’s run as the official drink of New York City is not going so well. Under a deal struck two years ago, NYC agreed to let Snapple sell drinks in city-owned buildings in exchange for cash and tourism promotion. But the program has fallen way short of sales targets (like, $93 million short). In my experience, Snapple has never done all that well with marketing in NYC. I remember back in September 2002, the company managed to get

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