Motorola Brings Back ‘Hello Moto,’ Takes Shots at the iPhone in First TV Ad Since 2011

Colorful work by Ogilvy

Apple's latest iPhone rollout wasn't a game changer. Samsung's was a disaster. That leaves room for another phone maker to swoop in and claim its device is the future of mobile. And that's exactly what Moto is looking to do with its first television commercial since 2011. 

@KristinaMonllos kristina.monllos@adweek.com Kristina Monllos is a senior editor for Adweek.