Microsoft Wants You and Your Incredible Hovercraft to Switch to Outlook.com Email

Whoa, the personal hovercraft in this new ad for Microsoft's souped-up Outlook.com email service is awesome! Look at it go—va-room! The spot, from Deutsch in New York, works hard to succinctly present Outlook's suite of features, like social-network integration and the ability to sweep extraneous missives (like ads?) from one's inbox. And Microsoft certainly has an ambitious agenda for Outlook.com—it's gone from zero to 60 million users in six months, and the company says it's "ready to scale to a billion people."