Maybe this ad book is worth reading

Books by ad execs are a dime a dozen; maybe that’s why so few of them get read by the general public. A possible exception might be the just-released memoir from BBDO honcho Phil Dusenberry, which at least has a catchier title than most advertising tomes that have come before it: Then

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in