Little Girl Clearly Explains How Google Fiber Is Like On-Demand Birdwatching

Try to keep up, dummy

Venables Bell & Partners is launching another campaign for Google Fiber, and it's already a little more interesting than 72andSunny's recent Google Chromecast work, which was basically watching people watch television. Dubbed “Un-Technically Speaking,” the new Venables push is taking the classic Star Trek approach of explaining a complicated thing with a simple analogy. In the case of the first spot, an extremely articulate little girl uses birdwatching as a metaphor for the Nexus Tablet's vocal command feature. I think that girl might be some kind of beta-level Google contraption, too. Her elocution definitely puts her on my “could be a robot” list. Credits after the jump.

Brand: Google Fiber

Spot: "Bird Watcher"

Air Date: Aug. 5

Agency: Venables Bell & Partners

Executive Creative Directors: Paul Venables, Will McGinness

Creative Director:  Lee Einhorn

Art Director: Ezra Paulekas

Copywriter: Rob Calabro

Director of Integrated Production: Craig Allen 

Agency Producers: Joyce Chen, Adam Battista

Production Company: Arts & Sciences

Director: Matt Aselton

Director of Photography: Masa Takayanagi

Executive Producers: Mal Ward, Marc Marrie

Producer: Zoe Odlum

Editing Company: Final Cut

Editor: Matt Murphy

Music: Beacon Street

Mix: Loren Silber, Lime Studios

Visual Effects: The Mill

Visual Effects Producer: Kiana Bicoy