KFC Just Launched a Bucket Hat That, If You Want, Still Doubles as a Chicken Bucket

W+K Amsterdam partnered with a Russian streetwear brand

Wear it. Eat from it. Live the full branded experience of the KFC bucket hat. Photo: Arthur Couvat for KFC Russia

Have you ever looked at an empty, grease-saturated bucket of KFC fried chicken and thought, “Damn I wish I could wear that”? Dream no more, you sartorial visionary and/or Buckethead superfan, because KFC has finally pulled the trigger on an official bucket hat—albeit only in Russia, for now.

@griner david.griner@adweek.com David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."
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