'Jobless Paddy' Spends Life Savings on Billboard Plea in Dublin

Will the luck of the Irish favor a 26-year-old unemployed marketing grad who's branded himself "Jobless Paddy" and reward him with a proverbial pot o' gold? Or with gainful employment, at least? Feilim Mac An Iomaire is generating international media buzz after shelling out €2,000 for a huge billboard on a busy Dublin thoroughfare.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in