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It’s hard to miss that Levi’s TV spot where the guy pulls his pants up and demolishes the world around him. It’s a well-done commercial with a good mix of ambiance and digital effects. But what I didn’t know until today is that this ad plays out completely differently on the gay- and lesbian-themed Logo cable channel. In the version airing there, our pant-pulling protagonist summons a guy through the floorboards instead of a woman.
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