Japan Is Selling Zoo Jeans, Fashionably Ripped by Lions, Tigers and Bears

Charity project is pretty wild


Fashion designers can be temperamental beasts, but this is ridiculous.

Supporters seeking to raise funds to renovate the Kamine Zoo in Hitachi, Japan, have launched a brand billed as "the only jeans on earth designed by dangerous animals." Sheets of material are attached to tires and big rubber balls that are tossed into enclosures with lions, tigers and bears, which use their teeth and claws to give a whole new meaning to the phrase "distressed denim."

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