Jamaica Tourism's Giant Stress Ball in Times Square Helps New Yorkers Relax

Draftfcb's big yellow stunt

New York is a stressful place, and Times Square isn't the most soothing of its neighborhoods. But thankfully, Draftfcb New York and the Jamaica Tourist Board recently plunked down an enormous stress ball on Broadway between 45th and 46th Streets, giving New Yorkers and visitors a chance to "squeeze their burdens away."

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